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Archives: Journal Posts

  • A brief overview of Facebook’s Meta Business Suite

    Posted on 5th August 2022

    An inside look into Facebook's recently released paid social media scheduling platform and why arts and culture organisations should be taking full advantage of what it has to offer.

  • Should your organisation be using Instagram influencer marketing?

    Posted on 7th July 2022

    Are you looking for a way to expand your network of clients or want to boost your digital marketing? Social media influencers are a great asset to an organisation's marketing strategy.

  • A new frontier: the arts in the Metaverse

    Posted on 8th April 2022

    “The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn. ” - Alvin Toffler

  • A short introduction to the Metaverse

    Posted on 7th April 2022

    The concept of the Metaverse has been buzzing around for some time now. With AR and VR technologies quickly developing, what does the Metaverse mean, and how it is evolving today?

  • How to capture audiences with your website’s content

    Posted on 3rd March 2022

    This blog outlines how you can utilise SEO techniques so that you can best capture your audiences and increase engagement.

  • Q&A: How do we use Instagram Reels as an arts organisation?

    Posted on 1st February 2022

    A transcript of the Q&A session from our most popular webinar to date.

  • How to create for cognitive diversity in web development

    Posted on 17th November 2021

    What if Neurodiversity was the default in web development? In this blog post, we’ll talk through what cognitive diversity is, what key changes you can make to ensure your website is more accessible, and what we can all be doing to make Neurodiversity the default when building websites.

  • WordPress vs site-builders. Who comes out on top?

    Posted on 22nd September 2021

    We've seen a recent rise in the presence of ‘site-builders’. In this blog post, we compare site-builders with Wordpress, allowing you to decide which one is for you.

  • Sharing is caring: how to harness the power of digital collaboration

    Posted on 16th September 2021

    Collaboration is key to effective digital marketing. Here's how to get started with your own outreach programme.

  • Should HdK host your website?

    Posted on 2nd August 2021

    Without getting technical, we explain why your website is in safe hands with us.

  • Introducing our new Web Support Assistant – Victoria Knights

    Posted on 19th July 2021

    Join us in welcoming Victoria, our new Web Support Assistant to HdK.

  • My New Normal: Q&A with James Seabright, Producer, Seabright Productions

    Posted on 8th July 2021

    James Seabright, Producer at Seabright productions, spoke to HdK about radio, theatre, and how his company has responded to the pandemic.

  • Admin and server level access

    Posted on 26th April 2021

    We look at the implications when clients request high level technical access to parts of their website and how from experience we believe we can be most helpful.

  • How to organise your time as a social media manager

    Posted on 24th March 2021

    It's time for a Spring clean. From organising your digital marketing content to building out a calendar, we've put together our tips for getting organised so you can be working at your best.

  • My New Normal: Lynne Parker, Founder and CEO Funny Women

    Posted on 11th February 2021

    Lynne Parker is the Founder and CEO of Funny Women, the leading female comedy community. See our discussion with Lynne covering social media, popular culture and the impact of the pandemic.

  • HdK turns 15!

    Posted on 9th February 2021

    February 2021 marks HdK's 15th anniversary. To celebrate, we’re looking back at 15 memorable campaigns we’ve worked on over the years. Thank you to everyone who’s joined us along the way, it’s been a lot of fun.

  • Standing on the right side of history: Anti-racism in the arts

    Posted on 6th February 2021

    HdK supported the Arts Marketing Association's London Regional Meeting, with discussions on anti-racism in the arts.

  • Six good habits for digital marketers

    Posted on 22nd January 2021

    Check out HdK's list of six good habits for digital marketers to get into, to make sure you're working at your very best.

  • Thank you from the HdK team!

    Posted on 16th December 2020

    A huge thank you to all our colleagues, friends and family members who donated to and supported the HdK team's Big Walk for Shelter.

  • HdK’s guide to livestreaming

    Posted on 1st December 2020

    Livestreaming is becoming increasingly popular across social media. Take a look at our guide to discover how you can make this type of content work for you.

  • Creating blog content to enhance your web offering

    Posted on 26th November 2020

    Whether you don’t currently have a blog on your website, or you do and you’re looking to up your game, we’ve created a guide on creating effective blog content. Our quick guide is split into four sections – creating a rough strategy, the principles of a ‘good’ blog post, optimising your blog posts for search engines and promoting your blog posts. 

  • What is a CMS?

    Posted on 24th November 2020

    Discover what Content Management System (CMS) means and how it can improve your website.

  • My New Normal: Emma Brunjes, Founder and Director ebp

    Posted on 12th November 2020

    Emma Brunjes is the Founder and Director of ebp an entertainment company specialising in Production and Management. See our discussion with Emma below on social media, culture and the impact of the Coronavirus on her company.

  • What is a domain?

    Posted on 12th November 2020

    Our latest blog post breaks down the jargon surrounding building a new website, demystifying the magic behind terms like IP Address and domain.

  • Perfecting your images for Instagram

    Posted on 5th November 2020

    To garner success on Instagram, it is vital that posts are able to reach their full potential, through an effective image. In this blog, you can find out how to create the perfect photo to accompany your content and captions.

  • Introducing our new Web Support Developer at HdK

    Posted on 23rd October 2020

    Join us as we welcome Jannick, our new Web Support Developer, into the HdK team!

  • Logo Design – Our process at HdK

    Posted on 14th October 2020

    Discover the key elements of an effective brand logo, and HdK's steps to building a logo that truly reflects your company's personality in a visual format.

  • Visitor Charter

    Posted on 10th September 2020

    Summary of the steps we have taken and some guidance for you, so that we can all adhere to the Government guidance and ensure that everyone remains safe during this current pandemic.

  • Q&A with Anthony Alderson

    Posted on 10th August 2020

    Anthony Alderson is Director of the Pleasance Theatre Trust. See our discussion with him below which explores social media, culture and the impact of the Coronavirus on his company.

  • Open Doors With Accessible Digital Marketing

    Posted on 4th August 2020

    Ensuring your digital marketing output is accessible is crucial. Here’s our guide of simple changes you can make to your website and social media to give access to all.

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